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Guides & resources
Clear, practical advice for agents and teams — from AEO and real estate SEO to IDX integration.
Answer Engine Optimization (AEO) is how agents get named when buyers ask ChatGPT and Perplexity for a realtor. Here is how it works and how to win it.
Read guide 6 min readHow real estate agents rank in Google: site speed, local SEO, listing pages, neighborhood content, and structured data. A practical 2026 guide.
Read guide 5 min readWhat IDX is, how MLS data gets onto your website via the RESO Web API, and why iframe IDX hurts speed and SEO. A practical guide for real estate agents.
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